Isabella Smith

INSTAGRAM‍ ‍TIK TOK‍ ‍PINTEREST‍ ‍LTK‍ ‍SHOPMY

Isabella is based in Perth Australia and creates fashion, beauty, and lifestyle content that inspires her audience to discover products, brands, and experiences worth investing in.

Through a combination of styling content, beauty recommendations, and everyday storytelling, she has built a community across TikTok, Instagram, and Pinterest. Her content has a focus on quality, aesthetics, and with a background in marketing, genuine brand alignment is always important.

More recently, her content has evolved to include aspects of motherhood, reflecting a new chapter while maintaining her passion for personal style, beauty, wellness, and local Australian brands.

Isabella has worked with a diverse range of brands including MECCA, Merit Beauty, CurrentBody, Assembly Label, P.E. Nation, Bed Threads, WelleCo, Adore Beauty, By Charlotte as well as various hospitality and hotel brands.